This course explores Meta Marketing Analytics Tools. You’ll learn how the Meta advertising platform works and you’ll learn to create ads using Ads Manager. Then, you’ll learn how Meta reports results and how you can customize the reports to match your business goals. You’ll also learn how you can use Meta experiments to evaluate the effectiveness of your advertising campaign. You’ll learn to optimize ads with A/B testing and you will explore how you can integrate data from Meta campaigns in marketing mix modeling. In this course, you’ll also find a summary of Meta’s recommended approach to data analysis.阅读更多.
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Marketing Analytics with Facebook 中涵盖的技术和工具与 数据分析师 招聘广告中的要求最为相似。
Marketing Analytics with Facebook is a part of 一 structured learning path.
6 Courses
7 Months
Meta Marketing Analytics