描述

Barbara Wixom

Data — and the insight it yields — can be a company’s most important asset in a digital economy. Although most organizations now have access to vast amounts of data, the challenge lies in realizing its full potential. In a highly competitive environment, companies that find ways to monetize data often lead the way in their industries.

The Data Monetization Strategy: Creating Value Through Data online short course from the MIT Sloan School of Management will equip you with a comprehensive understanding of how organizations can create, measure, and maximize economic value from data.阅读更多.

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